OpenWeb360
(Blog)
Notes on Design & Growth
Thoughts on web design, product and marketing from the OpenWeb360 team.
Website cost in Estonia 2026: what it really costs
How much does a website cost in Estonia in 2026? Honest price ranges for a simple site, a company website and an online shop, what drives the price, and how to avoid overpaying.
Wix, WordPress or Tilda: which to choose for your website?
Wix vs WordPress vs Tilda vs Voog vs Webflow: strengths, weaknesses, total cost and how to choose. An honest comparison for Estonian businesses, including moving off Wix.
How to build a website: 8 steps for beginners
A step-by-step guide to building a website yourself or hiring someone: goal, domain, structure, content, SEO, legal basics and a pre-launch checklist.
How to find clients: 9 channels that work for small business
How to find new customers in Estonia: Google Business Profile, SEO, Google Ads, Meta, referrals, outreach. Which channel suits you and a 30-day plan.
Starting a business? Your website, logo and Google checklist
Starting a business in Estonia? A checklist: idea, company registration, name and domain, logo, website, Google Business Profile, analytics and first customers.
How to choose a web agency: 10 questions to ask before you order
How to choose a web agency or website developer: 10 questions, red flags, how to check a portfolio, what a contract should include, and fixed price vs hourly.
Multilingual website in Estonia: how to do it right
How to build a multilingual website in Estonia: URL structure, hreflang, common mistakes, translation vs localisation and a pre-launch checklist.
Website speed and Core Web Vitals: how to measure and improve
Website speed in plain language: Core Web Vitals (LCP, INP, CLS), how to measure with PageSpeed Insights and the 10 fixes that improve speed the most.
Google Business Profile: how to set it up and get found
Google Business Profile: what it is, 10 setup steps, how to collect reviews and common mistakes. Local search for businesses in Estonia.
Estonian web studio prices 2026: what studios actually publish
Estonian web studio prices 2026: the public starting prices of 15 studios in one table, medians, VAT status and timelines. Downloadable data (CSV).
5 Signs Your Website Needs a Redesign
Slow load times and a stale layout aren't the only red flags — here's what to actually watch for.
SaaS Onboarding: The First 5 Minutes Matter Most
Most churn happens before a user ever sees the product's real value. Here's how to fix that.
What Makes a Logo Memorable in 2026
Trends come and go — the marks that stick follow a much smaller set of rules.
Google Ads vs Meta Ads: Where Should You Start?
The right first channel depends on your funnel, not on which platform is trending.
Pricing Your First Client Project
Flat fee, hourly, or value-based — a practical breakdown for freelancers and small studios.
From Figma to Live Site: Our Build Process
A look at how a design file actually turns into a shipped, working website.
Let's Connect
Got a project in mind?
Let's make something happen together.
Prefer a call? Book 30 min →