OpenWeb360
(Blog)
Notes on Design & Growth
Thoughts on web design, product and marketing from the OpenWeb360 team.
Website cost in Estonia 2026: what it really costs
How much does a website cost in Estonia in 2026? Price table: simple site €350–€1,000, company site €800–€1,500+, online shop €1,500+. What drives the price.
Wix, WordPress or Tilda: which to choose for your website?
Wix vs WordPress vs Tilda vs Voog vs Webflow: strengths, weaknesses, total cost and how to choose.
How to build a website: 8 steps for beginners
A step-by-step guide to building a website yourself or hiring someone: goal, domain, structure, content, SEO, legal basics and a pre-launch checklist.
How to find clients: 9 channels that work for small business
How to find new customers in Estonia: Google Business Profile, SEO, Google Ads, Meta, referrals, outreach. Which channel suits you and a 30-day plan.
Starting a business? Your website, logo and Google checklist
Starting a business in Estonia? A checklist: idea, company registration, name and domain, logo, website, Google Business Profile, analytics and first customers.
How to choose a web agency: 10 questions to ask before you order
How to choose a web agency or website developer: 10 questions, red flags, how to check a portfolio, what a contract should include, and fixed price vs hourly.
Multilingual website in Estonia: how to do it right
How to build a multilingual website in Estonia: URL structure, hreflang, common mistakes, translation vs localisation and a pre-launch checklist.
Website speed and Core Web Vitals: how to measure and improve
Website speed in plain language: Core Web Vitals (LCP, INP, CLS), how to measure with PageSpeed Insights and the 10 fixes that improve speed the most.
Google Business Profile: how to set it up and get found
Google Business Profile: what it is, 10 setup steps, how to collect reviews and common mistakes. Local search for businesses in Estonia.
Estonian web studio prices 2026: what studios actually publish
Estonian web studio prices 2026: the public starting prices of 15 studios in one table, medians, VAT status and timelines. Downloadable data (CSV).
Building a website with AI: Lovable, Bolt, v0 or a developer?
Lovable, Bolt, v0, Framer and Wix AI compared: what AI can really do for your website, where it falls short and when to bring in a developer.
How to get recommended by ChatGPT, Gemini and Perplexity (GEO 2026)
More people ask ChatGPT and Gemini for a service instead of Googling it. What to do so AI recommends your business too: content, structure.
Shopify or WooCommerce: which fits an Estonian online shop?
Shopify vs WooCommerce compared for Estonian shops: costs, payments, parcel lockers, VAT, SEO and maintenance. When each one fits.
Website maintenance: what it includes and how to buy it
Website maintenance explained: updates, backups, security, renewals and speed. What each type of site needs and how to buy maintenance sensibly.
SEO cost in Estonia: what you actually pay for
How much does SEO cost in Estonia? Pricing models, what drives the price, red flags and how to compare two offers. Honest, with no empty promises.
5 Signs Your Website Needs a Redesign
Slow load times and a stale layout aren't the only red flags — here's what to actually watch for.
SaaS Onboarding: The First 5 Minutes Matter Most
Most churn happens before a user ever sees the product's real value. Here's how to fix that.
What Makes a Logo Memorable in 2026
Trends come and go — the marks that stick follow a much smaller set of rules.
Google Ads vs Meta Ads: Where Should You Start?
The right first channel depends on your funnel, not on which platform is trending.
Pricing Your First Client Project
Flat fee, hourly, or value-based — a practical breakdown for freelancers and small studios.
From Figma to Live Site: Our Build Process
A look at how a design file actually turns into a shipped, working website.
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