OpenWeb360
(Case Study)
OpenWeb360 (Internal)
Our own product site, treated as a live system rather than a brochure — an internal case study in building for both human decision-makers and LLM-era search.
The Brief
openweb360.eu is our own AI sales product, and we hold it to the same bar as client work: if a system doesn't hold up for us under real conditions, we don't sell it to clients. The site had to work simultaneously as brand representation, lead qualification, SEO/LLM reference material, and an internal testing ground.
We built it on a system-first information architecture — content structured for both human readers and LLM interpretation — and keep iterating it against real visibility and trust signals instead of treating it as a one-off launch.
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